Hello CCSD Community

Here is our bi-weekly Conscious Capitalism content share. We hope you find it informative and inspirational.

In the news

Paul Tudor Jones’ Just Capital company listing and metrics will be used to create a new Goldman Sachs Exchange Traded Fund. The metrics are something Mr. Jones has been working on since 2012 (the inspiration for this is in the article) . He, himself was “taken aback when he realized how a company’s stock performance correlated with how responsibly it behaved. “I couldn’t believe it,” he said. The results were sufficiently profound to make him rethink his own business.”

Impact

Sometimes what you think is going on, or what you intend to happen, really isn’t what is actually occurring in your company. As a leader it is vital that your actions support your intentions. This is a lesson serial entrepreneur Pete Gombert learned during his third venture. And what inspired his fourth venture, GoodWell – a company dedicated to helping companies be aligned to their values.

Informative Read

It’s no longer good enough to just do what you do. You need to be more conscious and strategic about HOW you do it. If curious about why how you do things matters most, check out Dov Seidman’s book, How: Why How We Do Anything Means Everything.